About Us

Brace yourself. This is just stuff. But not just stuff.

Born and bred in Palm Springs, California, land of perpetual sunshine and permanent eye-rolls, we’re an LGBT-owned apparel brand creating satirical clothing that treats your wardrobe like a megaphone. Because if we’re putting something on a tee or a trucker hat, it's not so you fit in. It's so you don’t.

We don’t pander, we provoke. We also don’t follow trends, we lampoon them with bold graphic tees, statement hats, and satirical designs (and everyone chasing them). Whether it’s a hat that reads “Make America Gay Again” or quietly whispers “She Was Right About Everything,” we’re here to stir the pot with as much style as sass.

Our collection is for people who prefer their statements loud, their humor dry, and their irony fully stitched. It’s for the crowd that prefers eye-rolls over nods, double-takes over small talk. If your wardrobe could talk, it would say something real. Maybe absurd, maybe clever, definitely bold.

No fluff. No apologies. Just stuff that speaks for itself.

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